Story
After building a relationship with Taiwan Tourism over a long period of time, we were briefed to create a bank of influencer-led video clips and stills-based content that the tourism agency could use in their international marketing efforts.
We organised a multi-adventure shoot and collaborated with British-Korean adventure influencer Sofia Jin to deliver it. We also brought in two brands – Garmin and Arc’teryx – to support the shoot.
Elements connected
I developed the relationships with the clients at Taiwan Tourism, Arc’teryx and Garmin as well as the relationship with the creator Sofia and set up the production.
I wrote the creative briefs, managed the shoot remotely and edit-produced the final outputs.
