Strategy, content and creative freelancer

About me (by me)


Matthew Pink Creative Strategist

 

Hiya.

I'm a creative strategist and culture omnivore with a global outlook.

I specialise in ‘content’ in all its forms and am a constantly curious experimenter with new technologies.

At heart, though, I’m a writer. I use this skill to underpin everything I do. This now includes Gen AI prompting, of course.

My work enhances brands, wins £multi-million briefs, makes clients confident and creative teams happy and proud.

I fix strategy problems with minimum fuss, build culture and teams and make creative work ace. I love pitching, presenting and articulating ideas but above all I love telling amazing stories that move people

Previous clients and commissioners include:

BBC, BBC Studios, Channel 4, Defender, Virgin Media, Red Bull, Discovery, Glenfiddich, Immediate Media, BFI, WWF, Patagonia, the FA, Guinness World Records, Unilever, adidas, P&G, BMW, MINI, Jaguar Land Rover, Rolls-Royce and more.

Other jobs I have had include:

Strategist, Exec Producer, Shopkeeper, Interpreter, Nursery Assistant, Writer, Creative Director, Campsite Entertainer (really), Researcher, Editor, Examination Marker, Journalist, Solicitor Assistant, Waiter, Ghost Writer, Newspaper Boy, DJ/Promoter, Language Coach to deaf students.

Apart from the UK, I have also lived, worked and studied in Italy, Spain, France, Ecuador, Brazil and Nepal.

I think it’s this that gives my work the insight, empathy and energy it needs.

But don’t believe me, believe them.

Check out some of my work on this site and drop me a line if you’re interested in working together.